Real world understanding igniting real life transformation

We are Butterfly, a strategy consultancy that transforms brands and businesses. We open pathways to the unexplored to find new possibilities for growth.

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Architects of human-powered growth

Standout brands and businesses are rooted in real-world understanding of their customers. They make genuine emotional connections and have an innate human ability to connect the dots between complex problems and practical solutions. They are human-powered – the essential ingredient for business growth now and in the future.

Our expertise

  • Our expertise

    We are a catalyst to your business growth. We build connections, facilitate conversations and generate ideas for transformation that are both creative and practical – and we work alongside your team every step of the way.

  • Strategy frameworks and growth modelling

    Visualise the path to sustainable growth with a flexible approach centred around  your needs.

  • Strategic insight

    Leverage innovative proprietary research platforms and co-creation tools to fast-track your project.

  • Creative development

    Discover a world of possibility, from initial ideation through to concept creation and brand storytelling.

Global brands, global impact

Our work drives real-life transformation across countries and sectors, with clients partnering with us time and again. Read our case studies to see where our expertise could take you.

  • 85

    %

    Repeat clients

  • 90

    +

    Clients

  • 900

    +

    Projects

  • 8

    Sectors

  • 50

    +

    Countries